The term Subscribe is often used when one explicitly requests to receive services like emails, offers or newsletters in their inbox. This term is interchangeably used with opt-in. [Tweet this!] For example – You subscribe or opt-in – To receive a newsletter of your interest. To receive notifications when a blogger publishes a new post on a blog.… Continue reading Term of the week : Subscribe
For most of the people who have been working in the field of IT must be aware of Scrum methodology and might have even used it in their projects. Scrum is one of the frameworks for implementing agile. Now, what is Agile? Agile is alternative to traditional waterfall development and is known to be more… Continue reading Scrum – A brief overview
Let us accept it! Our inboxes are flooded with tons of emails that have promotional messages, personal recommendations, discount coupons, updates about product launches, reminders and other content that may or may not be of any importance to us. But, we still receive it because we have subscribed to receive these newsletters or promotional messages.… Continue reading Direct Email Marketing: The do’s and don’ts
Marketers want to know everything about their buyers or rather potential buyers. And, with the vast pool of data that is available in this age of digitization, he is really fortunate! The Past… Image Source I remember the times when salesman would knock on our doors during lazy afternoons and would try to sell us encyclopedias… Continue reading 5 reasons for Marketers to use Big Data
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