Responsive Email Design is an approach to design emails which aims to provide optimal viewing and interaction experience i.e. easy reading and navigation with a minimum of resizing, panning, and scrolling, across a wide range of devices (from desktop computer monitors to mobile phones). Image Source Why should you shift to Responsive Email Design? The number of… Continue reading The Changing Inbox – Responsive Email Design
Email Marketing has the longevity that no other form of marketing can offer. It still remains the powerful channel for any marketer irrespective of the new trends. And, here’s why – Email Marketing has a wide reach. [Tweet this] Some facts from Google – As seen from the images above, the reach of emails… Continue reading 7 Reasons to still use Email Marketing today
Let us accept it! Our inboxes are flooded with tons of emails that have promotional messages, personal recommendations, discount coupons, updates about product launches, reminders and other content that may or may not be of any importance to us. But, we still receive it because we have subscribed to receive these newsletters or promotional messages.… Continue reading Direct Email Marketing: The do’s and don’ts
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