Good leadership demands that as a leader you motivate employees. And, there are certain things that can kill employee motivation and should be avoided. Let us look at some of them below – Micromanaging employees 2. Making false or empty promises Image Source 3. Not considering their suggestions or ideas Image Source 4. Always focussing on their mistakes and… Continue reading 7 things that kill employee motivation
Demand-Side Platform or a DSP, is a software used to purchase advertising. It is used by advertisers to buy ads. It is a system that allows buyers to manage multiple ad exchange and data exchange accounts through one interface. Marketers can manage their bids for the banners/ads and the pricing for the data that they are layering on… Continue reading What is Demand-Side Platform (DSP)?
Apache Spark is another project of Apache that offers parallel data processing and which can work with Hadoop to develop Big Data applications. It is a fast and general engine for large-scale data processing. Let us look at some of the features of Apache Spark one by one – Real Time Processing Unlike Map-Reduce, Spark can handle… Continue reading 5 awesome features of Apache Spark
Data Management Platform (DMP) is a centralized data management platform that – Stores audience and campaign first-party and third-party data Organizes data based on mutilple segments Accurately creates campaign to target audience across ad networks and exchanges Measures campaign performance Using a DMP platform, a marketer or an agency can manage all their advertising activities… Continue reading What is Data Management Platform (DMP)?
Apache Hadoop YARN (Yet Another Resource Negotiator) is a cluster management technology. It decouples MapReduce’s resource management and scheduling capabilities from the data processing component, enabling Hadoop to support more varied processing approaches and a broader array of applications. YARN, (or sometimes called as MR2), is an extended and an improved version of MR1. It was… Continue reading Term of the Week : YARN
Motivation goes a long way! As a manager and a leader it is your responsibility to keep your team motivated at all times. A motivated and a happy team is more productive and performs better. Do you want to know how? Here are ten different ways you can motivate your team – Always appreciate their… Continue reading 10 ways to motivate your team
An Ad Exchange is a platform (a digital one!) for advertisers and publishers to buy and sell advertising space to sell display, video, and mobile ads. It allows buying and selling across multiple ad networks. Publishers can make unsold ad space inventory available for advertisers to bid on — as opposed to traditional one-on-one sales negotiations. This… Continue reading What is an Ad Exchange?
Fair Scheduler is a pluggable scheduler for Hadoop that allows YARN applications to share resources in large clusters fairly. As the name suggests, it allocates resources such that all applications get an equal share. By default, this is done on the basis of the memory. But, i t can be configured to schedule with both memory… Continue reading What is a Fair Scheduler in Hadoop?
Apache Hadoop YARN (Yet Another Resource Negotiator) is a cluster management technology. It decouples MapReduce’s resource management and scheduling capabilities from the data processing component, enabling Hadoop to support more varied processing approaches and a broader array of applications. YARN, (or sometimes called as MR2), is an extended and an improved version of MR1. It was… Continue reading Understanding YARN and it’s components
Oozie, an open source project, is implemented as a Java web application that runs in a Java servlet container and is distributed under the Apache License 2.0. It is a workflow scheduling system to manage Hadoop jobs. Oozie combines multiple jobs sequentially into one logical unit of work. It is integrated with the Hadoop stack, with YARN… Continue reading Term of the Week : Oozie
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