Friday "Term of the week" Series

Term of the week : Email Marketing

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The term Email Marketing refers to directly marketing a product, service or offer to customers or potential customers using email. It helps to acquire new customers and persuade the existing ones to buy the product/service. It is designed to encourage customer loyalty, build trust and customer relationship. [Tweet this!]

Related Posts:

Direct Email Marketing: The do’s and don’ts

7 Reasons to still use Email Marketing today

8 ways to collect data for Email Marketing

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