Wednesday Marketing Series

Clickable display of Marketing Technology LUMAscape

LUMAscape organizes companies into various sectors and maintains landscapes, one of them which is the Marketing Technology landscape.

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We have tried to present a clickable ( or searchable) form of this display. Some of these companies have been acquired and they have been redirected to the current company that has acquired it.

Sales & Marketing

EMAIL OPTIMIZATION

INTEGRATED MARKETING MANAGEMENT

MARKETING MODELING/ATTRIBUTION

DATABASE MARKETING

EMAIL SERVICE PROVIDERS

SALES AUTOMATION

MARKETING AUTOMATION

CUSTOMER RELATIONSHIP INTELLIGENCE

PREDICTIVE MARKETING PLATFORMS

VISUALIZATION

SALES/MARKETING

DMPs

DATA WAREHOUSES

MARKETING DATA

CONTENT MARKETING PLATFORMS

SOCIAL MARKETING MANAGEMENT


Website

SEO PLATFORMS/TOOLS

B2B PERSONALIZATION


Website Personalization and Optimization

CHAT

REAL-TIME MESSAGE/OFFERS

AB/MV TESTING

LANDING PAGES


E-Commerce Technology

E-COMMERCE PLATFORM/STOREFRONT(ENTERPRISE)

SOCIAL REFERRAL

MERCHANDISING

PAYMENTS

M-COMMERCE


 Website Creation and Management

ONLINE VIDEO PLAYERS

DAM

TAG MANAGEMENT

WEB ANALYTICS

SITE PERFORMANCE/OPT

WEB CONTENT MANAGEMENT (WCM)

FEEDBACK/SURVEYS

TRANSLATION

MOBILE WEB

COMMUNITY

UGC MANAGEMENT AND FORUMS

SOCIAL LOGIN/SHARING

LOYALTY

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